Prizeout Launches Debit Rewards Program for Credit Unions

Prizeout, a fintech specializing in digital gift card payouts and cashback rewards, announced CashBack + Pay late Tuesday, a cashback program for debit card holders whose cards have been issued by credit unions. CashBack+ Pay gives credit union debit card holdings instant rewards averaging 6.8% of the transaction amount.

Prizeout POV: Debit has historically been underserved in the rewards ecosystem, even as it remains a primary way many credit union members choose to pay. With CashBack+ Pay, Prizeout is expanding rewards beyond traditional credit programs to create a more holistic, member-first ecosystem, one that supports debit and credit side by side. By delivering instant, high-value cashback at the point of sale, credit unions can drive engagement, grow non-interest income, and give members more ways to earn meaningful rewards across how they actually spend, while reinforcing the credit union’s role as an innovation leader in payments.

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